Verizon
Out of home
Campaign
Overview
Background
Tech accessories are a billion-dollar business at Verizon, but everyone knows Verizon for wireless plans and phones, and no one thinks about them as a place to get mobile and home tech accessories.
Challenge
Increase Accessory Sales: Get people to think of Verizon whenever they need to accessorize their mobile or home tech.
Concept
Sh*t happens! People need accessories on a need-it-now basis
My Contribution:
- Campaign idea
- Copywriting
- Poster/ad design
