Verizon

Out of home


Campaign


Verizon Case Study Video: Sh*t happens

Overview


Background

Tech accessories are a billion-dollar business at Verizon, but everyone knows Verizon for wireless plans and phones, and no one thinks about them as a place to get mobile and home tech accessories.

Challenge

Increase Accessory Sales: Get people to think of Verizon whenever they need to accessorize their mobile or home tech.

Insight

Accessories aren’t purchased proactively, they’re on a need-it-now basis.

My Contribution:
  • Campaign idea
  • Copywriting
  • Poster/ad design

Out of home


Verizon Flash Pod

Tired of waiting in line for accessories? With Verizon Flashpods simply scan the QR code on the poster above to unlock a pod and receive your accessory.